OUIGO at FITUR Madrid: three consecutive years with Proyecto Genus

Proyecto Genus has once again developed the OUIGO stand at FITUR Madrid, consolidating a collaboration that has continued for three consecutive years. The project reinforces the presence of the French high-speed rail company at one of the leading international trade fairs for the tourism sector, with a stand designed to provide visibility, brand recognition and direct interaction with visitors. The continuity of this collaboration reflects OUIGO’s trust in the Proyecto Genus team for the design, production and build-up of its stand at FITUR. Each edition involves adapting the project to the brand’s needs, taking care of both the corporate image and the technical requirements needed to ensure a strong presence at the fair.